|Exchange:||NASDAQ national market|
|Industry:||Internet Content & Information|
|Sohu.Com Inc was incorporated in Delaware in 1996 as Internet Technologies China Incorporated, and in January 1997 it launched its original Website, itc.com.cn. In February 1998, it re-launched its Website under the domain name Sohu.com and, in September 1999, it renamed its company Sohu.com Inc. The Company is a Chinese online media, search, gaming, community and mobile service group. The Company, together with its wholly-owned and majority-owned subsidiaries and variable interest entities mainly offers online advertising services, online game services and wireless services. Online advertising and online games are the core businesses of the Company. The online advertising business consists of the brand advertising business as well as the search and others business. The brand advertising business offers advertisements on its Web properties to companies seeking to increase their brand awareness online. The search and others business, provided by its search subsidiary Sogou Inc., mainly offers customers pay-for-click services, as well as online marketing services on the Sogou Web Directory. The online game business is conducted by the Company’s majority-owned subsidiary Changyou.com Ltd. The online game business consists of the development, operation and licensing of massively multiplayer online games, which are interactive online games that may be played simultaneously by hundreds of thousands of game players, and Web games, which are played over the Internet using a Web browser. Changyou currently operates several MMOGs in China, including the in-house developed Tian Long Ba Bu. Changyou’s majority-owned subsidiary 7Road.com Limited jointly operates its Web games DDTank and Wartune with third-party joint operators, and also directly operates Wartune through its Website. DDTank and Wartune are two popular Web games in China. Its wireless business offers mobile related services through different types of wireless products to mobile phone users. The wireless products consist mainly of short messaging services (SMS), Ring Back Tone (RBT), interactive voice response (IVR) and mobile games. The Company’s others business primarily includes sub-licensing of licensed video content to third parties, offering Internet value-added services with respect to Web games developed by third-party developers under revenue-sharing arrangements with the developers, and offering cinema advertisement slots to be shown in theaters before the screening of movies. The Company is facing competition from both domestic and international competitors for providing content and services over the Internet, including brand advertising, content, community tools, pay-for-click, priority placement, online marketing, online games and wireless services. The Chinese government has enacted an extensive regulatory scheme governing Internet-related areas, such as telecommunications, Internet information services, international connections to computer information networks, online game services, information security and censorship. Under current PRC laws, the establishment of a WFOE must be approved by MOFCOM or its local branches. Each of its WFOEs was established with such approval.|
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